Donald Farmer and Coupon Connection of America v. American Freeway, Inc. and Eli Masso

Fraud - Plaintiffs alleged that defendant defrauded them in what plaintiffs claimed was a pyramid scheme. Freeway buys products and services such as pre-paid phone cards and pagers from companies and resells them through independent distributors called associates. Plaintiffs claimed that Masso sought to use plaintiffs' large and well-organized customer database, infrastructure and organization to market products and services. Plaintiffs were to buy a business package, which included products that varied from fuel cards to beauty packets and then recruit other people to sell them. Plaintiff were to earn commissions from the products his recruits sold. The more people he recruited the more money he made. Plaintiffs invested $400,000 in the scheme

Jury verdict for plaintiffs for $6 million in compensatory and punitive damages.

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